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Capabilities

Our strengths make your brand stronger.
WE DO IT BETTER

Empire Marketing is a full service creative marketing firm based in San Diego, California with a presence in Chicago, Illinois. We work collectively to build the strategic framework your brand requires and then get to work crafting meaningful, impactful and intentional campaigns that get your brand noticed by the desired audience and telling your story in a way nobody will forget. Put our marketing capabilities to work for you.

BRANDING

Great brands effectively communicate their WHY to their potential and existing clients. They articulate unique value propositions in clear, meaningful ways that connect their mission with their offer. Whether you are a start up or an established business, you can count on us to best convey who you are, what you do, and most notably, why any of it matters.

STRATEGY & CONSULTING

Together, we will discover what matters most to consumers, which in turn will help you shape your ideal perception and create meaningful connections in the most down-to-earth way possible. Successful business strategies are based on understanding. The best consultants listen and learn, developing thoughtful countermeasures to address pain points.

WEB DESIGN

Your website is not only your online hub, but it also serves as the face of your brand. Our web developers excel at marrying functionality and aesthetics to ensure your business measurably moves customers through the process, while delivering a seamless brand experience. Our responsive sites are built with attention given to every piece of architecture, content, color and typography.

COPYWRITING

Exceptional websites, even visually heavy ones, require great content. Content that inspires a reaction and motivates a reader. Copy specifically aimed for the web can be delicate and complex, but don’t worry our team of copywriters can translate your copy into a voice that will resonate with your audience and jive with search engines. Our creative writers leverage data-driven insights to develop remarkable digital experiences.

LOGO & IDENTITY STRUCTURES

Identity. That word alone says it all. Your logo is a resolute and succinct symbol of your brand that is visual storytelling at it’s finest. At a glance it can explain your strengths, values, purpose, and services. Great logos are identifiable, distinct cultural benchmarks. Benchmarks that simply deliver meaning and purpose to their customers are loyal participants.

PHOTOGRAPHY & CINEMATOGRAPHY

At their core, photography and cinematography is about communicating visually to tap into an emotional level of the viewer. Our approach to visual storytelling is rooted in the belief that we can encapsulate feelings and use these visuals to communicate your story in a way that leaves a lasting impact. Our imagery is less about selling a product, and more about connecting on a human level.

SEO STRATEGIES

As a USA-based company, we have full-time, in-house specialists who concentrate on all things SEO from keyword strategy to content creation and much more. Our process is simple and straightforward. We tackle each new SEO client with an in-depth analysis of the website in question. This allows us a full understanding of the current status of your SEO and help formulate a plan to improve your website over time.

BRANDING
Branding is the art of influencing perception and it is at the heart of everything we do. A brand strategy defines your company’s “why” in all forms of communication. From your online presence to marketing materials, every touch point is a crucial opportunity to shape the perception of your brand and what it stands for.
  • Brand Identity
  • Brand Strategy
  • Brand Positioning
  • Brand Architecture
  • Brand Naming
  • Brand Management
CREATIVE DESIGN

You have a brand, now it’s time to bring it to life. Whether you need a high-end logo, eye-catching promotional collateral, or social media graphics, we derive unforgettable designs and products in the voice and style of your brand. We create memorable user experiences, guiding transactions along the way.

  • Brand Design
  • Corporate Identity
  • Brand Standards
  • Graphics & Signage
  • Product Packaging
  • Marketing Collateral
MARKETING INSIGHTS

We are rooted in the belief that fact-based marketing is a key component to your success. By utilizing advanced research tools that accurately address challenges and roadblocks, we are able to lay the foundation for decisions that are backed by the market and what is driving your customer base.

  • Strategy & Research
  • Analytics
  • Audience Identification
  • Competitive Analysis
WEB DESIGN

It is no secret that having website that is as strong aesthetically as it is functional lends credibility to your brand, your business and your overall success. We help you stand out, be remarkable, original, and help the right people find you. Your website is your biggest ambassador of your brand, Let’s make it powerful.

  • Website Development
  • Website Design
  • Website Maintenance
  • Website Management
  • E-commerce
  • Responsive & Mobile Development
  • WordPress
CINEMATOGRAPHY

Our cinematic storytelling is courageous and bold. We utilize dynamic movement that will engross and inspire your audience. As a script-to-screen production company that delivers on time, every time, you will never be delivered lackluster results. All of our content is shot in 4k to ensure that we are not only producing content that moves your audience, but it moves the needle.

  • Video Concept Development
  • Scriptwriting
  • Art Direction
  • Talent Management
  • Location Management
  • Video Production
  • Still Photography
  • Video Editing
  • Color Correction
  • Stills Retouching
  • Audio Mixing