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Fairmont Shores

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Who: Fairmont Shores

Fairmont Shores was under new management and were committed to creating a memorable dining experience for the whole family at the best restaurant on Fox Lake. After a full interior make-over, they wanted people walking through our doors to count on a warm welcome, servers aiming to please and bartenders who know your order by heart. Fairmont Shores wanted to attract a crowd to come enjoy a family dinner, a post-work cocktail, a weekend brunch, a birthday party, a wedding or just a fun time. Their delicious recipes had given us quite a reputation on Fox Lake and they cherished that greatly.


• Branding Strategy
• Brand Positioning
• Audience Identification
• Competitive Analysis
• Value Proposition Development
• Journey Mapping
• Logo Creation
• Graphic Design
• Content Strategy
• Website Development
• Website Design
• Website Maintenance
• Website Management
• Select Photography
• Video Production


We helped them set themselves apart from the other restaurants on Fox Lake and helped them stand out online and pull in the right clientele. Fairmont Shores wanted to promote their new menu, new vibe, same friendly faces as a very essential value proposition. They needed help attracting people looking the perfect event space on breathtaking lakefront property. Revamping their website and logo to give it a fresh feel, keep the old clientele and attract new was their goal. We will call it a success!

Color Palate Used: